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We understand the business before we market it.

We look at where the business is going, what’s getting in the way and where marketing can make the biggest difference.

Build your quote How We Work
Watermelon slices and mint leaves on a white table

Marketing shouldn’t start with a post.

A box overflowing with marketing tools: phone, laptop, megaphone, ads and a checklist
  • A new website.
  • More social media.
  • A campaign.
  • Google Ads.

They might be part of the answer. But first, we need to understand the business.

Strategy first. Then we make it happen.

One marketing system. Four connected areas.

A path connecting four stops: a lightbulb and plan, brand colours and type, a megaphone with social icons, and a laptop with growth charts

Strategy

Set the direction, tackle what’s in the way and move the business forward.

What’s in it
  • Business and marketing review
  • Marketing strategy and plan
  • Customer and competitor insight
  • Launch plan
  • Ongoing strategy partner
More about Strategy

Brand

Make the business easier to understand, recognise and choose.

What’s in it
  • Positioning and messaging
  • Logo and visual identity
  • Brand guidelines
  • Brand refresh
More about Brand

Activation

Turn strategy into action through the right channels, content and campaigns.

What’s in it
  • Social media management
  • Content creation
  • Paid social campaigns
  • Google Ads
  • Email and WhatsApp marketing
  • Campaigns and launches
More about Activation

Optimisation

See what’s working, fix what isn’t and make your marketing work harder.

What’s in it
  • Marketing audit
  • Tracking and analytics setup
  • Monthly reporting and insights
  • Search optimisation (SEO)
  • Ad and funnel optimisation
More about Optimisation

Fresh thinking. Real work.

How strategy turns into marketing that works.

  • Zero Point Energy Energy
  • 115 Solutions Professional services
  • berrybits Food and hospitality
  • Soreva Beauty and wellness
  • RA Cellular Tech and telecoms
  • Origami Asian Fusion Food Food and hospitality
  • ZYKO Apparel Fashion and apparel
  • Drive Doctor Automotive
Explore our featured work

Strategy first. Then we make it happen.

  1. Understand the business

    Where it’s going, what’s getting in the way and who you need to reach. We ask before we post.

  2. Set the strategy

    We agree where marketing can make the biggest difference, the plan, and the numbers that will tell us it’s working.

  3. Make it happen

    Brand, content, campaigns and channels. The plan becomes work people see.

  4. Measure and improve

    We see what’s working, fix what isn’t and make the marketing work harder every month.

How We Work

How ripe is your marketing?

Eight quick questions, about two minutes. You get a ripeness score, the area holding you back and where to start.

Take the Ripeness Check

Pick your slices. We’ll do the rest.

Choose the areas you need, add the services that fit, and tell us a little about the business. You’ll hear from us within one working day.

Which areas do you need?

Before we talk marketing, let’s talk business.

Your next move starts with a conversation.

Bring us the challenge. We’ll bring the fresh thinking.

Start the Conversation hello@watermelonmarketing.co.za
Watermelon Marketing

Watermelon Marketing

Fresh ideas. Fruitful results.